1961 Fleer And Other Vintage Basketball Cards

1961 Fleer And Other Vintage Basketball Cards1961 Fleer And Other Vintage Basketball Cards1961 Fleer And Other Vintage Basketball Cards
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    • 1961 Fleer
      • General
      • Checklist
      • In Action Expanded
      • Error Cards
      • History Of Fleer
      • On Card Autos
      • Original Photos
      • Promo Sheet
      • Retro Sets
      • Unopened Packs & Boxes
      • Grail Unveil
    • 1961 Fleer Retros
      • 1998-99 Fleer Tradition
      • 2000 Fleer Tradition BB
      • 2001-02 Fleer Platinum
      • 2007-08 Fleer Retro
      • 2011-12 Fleer Retro
      • 2015 Milwaukee Bucks 1968
      • 2021 Card Ladder
      • 2023 Goodwin Champions
      • 2024 Marvel Fleer '59-63
      • 2025 Retro Looney Tunes
    • Other Vintage Sets
      • 1909-10 T51 Murad
      • 1933 Goudey Sport Kings
      • 1948 Bowman
      • 1948 PEP Kellogg's Cereal
      • 1950 Scott's Potato Chip
      • 1950 Bread For Health
      • 1950-51 Bread For Energy
      • 1951 Berk Ross
      • 1952 Royal Desserts
      • 1957 Topps
      • 1957 Topps Extras
      • 1957 Topps Retro
      • 1960 Post Cereal
    • Trivia Quiz
      • 1961 Fleer Quiz - Easy
      • 1961 Fleer Quiz - Hard
    • Reprints
      • 1933 Goudey Reprints
      • 1948 Bowman Reprints
      • 1957 Topps Reprints
      • 1961 Fleer Reprints
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1961 Fleer And Other Vintage Basketball Cards

1961 Fleer And Other Vintage Basketball Cards1961 Fleer And Other Vintage Basketball Cards1961 Fleer And Other Vintage Basketball Cards

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  • Home
  • 1961 Fleer
    • General
    • Checklist
    • In Action Expanded
    • Error Cards
    • History Of Fleer
    • On Card Autos
    • Original Photos
    • Promo Sheet
    • Retro Sets
    • Unopened Packs & Boxes
    • Grail Unveil
  • 1961 Fleer Retros
    • 1998-99 Fleer Tradition
    • 2000 Fleer Tradition BB
    • 2001-02 Fleer Platinum
    • 2007-08 Fleer Retro
    • 2011-12 Fleer Retro
    • 2015 Milwaukee Bucks 1968
    • 2021 Card Ladder
    • 2023 Goodwin Champions
    • 2024 Marvel Fleer '59-63
    • 2025 Retro Looney Tunes
  • Other Vintage Sets
    • 1909-10 T51 Murad
    • 1933 Goudey Sport Kings
    • 1948 Bowman
    • 1948 PEP Kellogg's Cereal
    • 1950 Scott's Potato Chip
    • 1950 Bread For Health
    • 1950-51 Bread For Energy
    • 1951 Berk Ross
    • 1952 Royal Desserts
    • 1957 Topps
    • 1957 Topps Extras
    • 1957 Topps Retro
    • 1960 Post Cereal
  • Trivia Quiz
    • 1961 Fleer Quiz - Easy
    • 1961 Fleer Quiz - Hard
  • Reprints
    • 1933 Goudey Reprints
    • 1948 Bowman Reprints
    • 1957 Topps Reprints
    • 1961 Fleer Reprints
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1961 Fleer Promotional Piece

The 1961 Fleer Basketball "A New Series... A Sure Hit" promotional piece stands as a pivotal moment in the history of basketball trading cards. Produced by Fleer Corporation, this promotional piece or salesman sample introduced an exciting new series of basketball cards that would go on to become a cherished collectible among sports enthusiasts. Critically, the promo sheet contains the VERY first cards of Wilt Chamberlain and Elgin Baylor in both portrait and In Action cards.


There are a few interesting facts about the promo sheet:


  • Most obvious is that all 8 of the color combinations below were changed in the officially released cards making these promo versions one of a kind. 
  • The sheet contains a misspelling of the most important card in the whole set Wilt Chamberlain card (#8) ... as well as Wilt Chamberlain's In Action card (#47). Chamberlain is spelled Chamberlin in both. 
  • The Elgin Baylor In Action and Jack Twyman In Action cards are very different than their officially released counterparts. Details below. 
  • The Elgin Baylor and Elgin Baylor In Action cards do not have a Lakers logo in the sheet. This omission is likely due to the team's then-recent move from Minneapolis and the team's failure to finalize its new branding. Ultimately, Fleer used a Giraffe logo which was never officially  the Laker's logo! 


A full sheet is blank-backed and measures 13-1/2 x 9-3/4. Only one complete sheet has been identified. It sold at Huggins & Scott in July 2012 for $16,450.  A photo of the full sheet is immediately below. Huggins & Scott's description notes that there is "a barely perceptible surface wrinkle" on the Twyman In Action card, "some superficial surface imperfections on the Cousy "regular" card and minor corner wear".


I know of three others but they are all trimmed for a total pop of 4 (one complete and 3 trimmed).  Scroll to bottom for full details on these four.

July 2012 Huggins & Scott 1961 Fleer Promo Sheet. Only un-trimmed example to surface to date.

Elgin Baylor IA Card vs. Elgin Baylor IA Promo card

Baylor IA Card

This is the final version of the Elgin Baylor IA card.  Only 2 copies have achieved a PSA 10 grade and only 20 in a PSA 9 grade making it a very tough card to obtain in a high grade. Given that Elgin is wearing a Lakers jersey with stars flanking his number 22, we know that the photo was taken during a different game than the promo photo.

Baylor IA Promo Card

The promo version of this card omits the Lakers "Giraffe" logo, contains a different photograph and the new phrase "Pops A Basket". Depicted in the promo image is also Elgin's Lakers teammate "Hot" Rod Hundley (#33) and they are playing against the NY Knicks.

Jack Twyman IA Card vs. Jack Twyman IA Promo card

Twyman IA

This is the final version of the Jack Twyman IA card.  Only 1 copy has achieved a PSA 10 grade and only 26 in a PSA 9 grade making it a very tough card to obtain in a high grade. The light versus dark uniforms in the two cards shows that the photos were taken on different days.  Here, Twyman is guarded by Boston Celtics Frank Ramsey #23.

Twyman IA Promo

The promo version of the Twyman IA card contains a different photograph but includes the same "Drives To The Basket" phrase. Here, Twyman is guarded by Boston Celtics Tom Heinsohn #18. Interestingly, Twyman is wearing his official #31 jersey number in the promo card but #37 in the officially released card (left).

Original photos used for Baylor IA and TWYMAN IA PROMOT CARD

Baylor IA

Original photo used for promo version of the Elgin Baylor IA card.

Twyman IA Promo

Original photo used for promo version of the Jack Twyman IA card.

Past Sales of 1961 Fleer Promo Sheets

May 2012 Huggins & Scott Promo Sheet Sold For $16,450

The only complete sheet sold at Huggins & Scott in May 2012.  Huggins & Scott's description notes that there is "a barely perceptible surface wrinkle" on the Twyman In Action card, "some superficial surface imperfections on the Cousy "regular" card and minor corner wear". I also observe some scuffs on the Cousy portrait card and, at least, one scuff on the Chamberlain portrait card.

Private Collector's Promo Sheet - Sale Price Unknown

All 4 bottom cards are entirely missing as well as the text "All The Leading Stars" and "Order Now From Fleer" with logo. Cards generally appear to be in better condition than the May 2016 and Oct 2013 sheets. (Note: Photo taken through glass).

PAST SALES OF 1961 FLEER PROMO SHEETS (CONT.)

May 2016 Sale of complete 1961 Fleer Promo sheet.  Item sold for $1,434

May 2016 Huggins & Scott Promo Sheet Sold For $1,434

This May 2016 Huggins & Scott Promo Sheet is missing its lower portions and has various staining and scoffs (possibly paper loss) on all of the cards except for the Wilt Chamberlain IA. Per Huggins & Scott, this example ​displays varying degrees of trimming along each edge with the advertising "Order Now from Fleer" being clipped off. ​The piece also has mild glue residue​.

October 2013 Mile High Card Co 1961 Fleer Promo Sheet Or Salesman Sample

October 2013 Mile High Card Co Promo Sheet - Sold For $3,704.47

All 4 top cards In the Mile High 1961 Fleer Promo sheet are missing their top portion and we observe substantial staining and wear throughout. The Wilt Chamberlain and Cob Cousy cards appear scuffed. Also, per Mile High's description, "the sheet has been cut on all four sides and displays a foreign substance on the surface, while the reverse shows wrinkles and spots or paper loss."  


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